Isuzu UK has partnered with SEGA and teamed up with Sonic the Hedgehog for the latest release in its iconic gaming franchise, Sonic Colours: Ultimate. The campaign starts mid-October, will run to the end of the year and promotes the latest Sonic release alongside the All-New Isuzu D-Max pick-up.
George Wallis, Isuzu UK’s Head of Marketing, commented “It is great to be working with the iconic Sonic the Hedgehog, on his 30th anniversary, and helping to promote the new game Sonic Colours: Ultimate. The premise of taking adventure to the next level is appropriate for both Sonic and the All-New Isuzu D-Max. To be associated with such a longstanding and famous entertainment icon who is loved by many is very exciting. This is therefore a wonderful opportunity for Isuzu to be a part of and we thank Sega for their collaboration. Game-on.”
Keep an eye out on our social channels next month for a chance to win gaming consoles and merchandise bundles.
Facebook – facebook.com/IsuzuUK
Twitter – twitter.com/isuzuuk
Instagram – instagram.com/isuzuuk
